4.932 Empregos para Crm - Brasil

Planejar e executar estratégias de marketing voltadas para CRM; desenvolver campanhas personalizadas com foco em relacionamento e fidelização; estruturar e gerenciar o funil de relacionamento com o cliente (jornada, segmentação, nutrição e fidelização); implementar fluxos de automação e nutrição de leads com foco em conversão e retenção; criar e monitorar campanhas de e-mail marketing; garantir a qualidade e organização do banco de dados de clientes e leads; identificar padrões de comportamento e oportunidades de cross e upsell; trabalhar com estratégias de reengajamento e recuperação de clientes inativos; monitorar métricas-chave de CRM (taxas de abertura, clique, conversão, churn, LTV, entre outras); realizar testes A/B para otimização de campanhas; integrar o CRM com outras plataformas (ManyChat, WhatsApp, RD Station, redes sociais, etc); analisar dados e apresentar relatórios com insights estratégicos; atuar em conjunto com as áreas de marketing, comercial e tráfego.

Horário: 08h às 18h

Contratação: Tenured - CLT labor code

Nível: Professional

Planejar e executar estratégias de marketing voltadas para CRM; desenvolver campanhas personalizadas com foco em relacionamento e fidelização; estruturar e gerenciar o funil de relacionamento com o cliente (jornada, segmentação, nutrição e fidelização); implementar fluxos de automação e nutrição de leads com foco em conversão e retenção; criar e monitorar campanhas de e-mail marketing; garantir a qualidade e organização do banco de dados de clientes e leads; identificar padrões de comportamento e oportunidades de cross e upsell; trabalhar com estratégias de reengajamento e recuperação de clientes inativos; monitorar métricas-chave de CRM (taxas de abertura, clique, conversão, churn, LTV, entre outras); realizar testes A/B para otimização de campanhas; integrar o CRM com outras plataformas (ManyChat, WhatsApp, RD Station, redes sociais, etc); analisar dados e apresentar relatórios com insights estratégicos; atuar em conjunto com as áreas de marketing, comercial e tráfego.

• Graduação em Marketing, Administração, Tecnologia da Informação ou áreas correlatas;
• Experiência consolidada em CRM, campanhas de marketing, análise de dados e jornada do cliente;
• Perfil analítico com foco em performance e resultados;
• Excelente comunicação interpessoal e habilidade de trabalho em equipe;
• Domínio das principais ferramentas: RD Station, Power BI, WordPress, Google Analytics, Google ADS, Meta Business, ferramentas de automação, redes sociais e pacote Office;
• Desejável conhecimento ou domínio da língua inglesa.

• Assistência médica
• Assistência odontológica
• Benefícios internos
• Celular corporativo
• Seguro de Vida
• Vale-alimentação
• Vale-refeição
• Vale-transporte

Local: Núcleo Bandeirante, Federal District, Brazil

Customer Relationship Management Coordinator

Direct message the job poster from Pentasia

A leading company in the iGaming industry is looking for a CRM Coordinator to support operations in the Brazilian market. This role is central to the delivery of personalized communications and campaigns aimed at maximizing customer engagement, loyalty, and lifetime value. With direct support from experienced CRM specialists and collaboration across marketing, content, and product teams, this position offers an opportunity to make a measurable impact in a fast-paced environment.

• Lead communication and content strategies to enhance the user experience across all stages of the player lifecycle.
• Plan, execute, and optimize CRM campaigns — from campaign format and delivery methods to platform selection — with a focus on profitability and measurable outcomes.
• Develop and manage customer segmentation, lifecycle strategies, and retention plans to reduce churn and foster long-term loyalty.
• Create targeted promotional clusters based on user behavior, preferences, and engagement trends.
• Collaborate closely with marketing, content, and creative teams to align offers with player needs and determine optimal timing and communication channels.
• Research, curate, and deliver relevant content to resonate with the player base.
• Monitor and assess the performance of multi-channel campaigns (email, SMS, onsite, WhatsApp), delivering structured weekly and monthly KPI reports.
• Apply best practices from the CRM industry, demonstrate critical thinking, and maintain a data-driven, results-oriented approach to every project.

• Proven knowledge and hands-on experience in retention marketing and CRM campaign execution.
• Strong team collaborator with the ability to work cross-functionally in a fast-paced environment.
• Exceptional attention to detail and a deep understanding of customer-centric communication strategies.
• Fluent in written and spoken English.
• Experience working with digital design or creative teams to create compelling visual campaign assets.
• Highly organized, able to prioritize effectively and manage multiple ongoing initiatives.
• Skilled at handling complexity and making strategic decisions based on broader business goals.
• Familiarity with CRM tools like Optimove, Infobip, Intercom, Mixpanel, and bonus platform management is advantageous.

• This role is directly supported by the Head of CRM and other specialists within the CRM team.
• Will work closely with teams in Acquisition, Sports and Casino Product, and Sponsorships to ensure campaign alignment with broader business goals.

• Mid-Senior level

• Full-time

• Marketing, Customer Service, and Analyst

• Gambling Facilities and Casinos

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Sobre Nós

Com mais de 10 anos de trajetória, somos uma empresa 100% brasileira que une a inovação de uma equipe jovem e dinâmica com as tradições que nos definem. Nosso foco é proporcionar experiências excepcionais no setor de apostas esportivas e jogos online, valorizando a ética e sempre com o compromisso de entregar qualidade e transparência aos nossos clientes.

Se você é apaixonado por dados, vive buscando formas de melhorar a experiência do cliente e tem aquele olhar afiado para jornada, engajamento e retenção — temos um desafio na medida pra você.

Estamos buscando um(a) Senior CRM Manager para liderar nossa frente de relacionamento com o cliente dentro de um dos mercados mais dinâmicos e digitais do momento: apostas esportivas e iGaming.

Local: Caruaru - PE

Tipo de Contratação: CLT ou PJ

Área: CRM

Seu Jogo Será

• Criar, liderar e otimizar estratégias de CRM com foco total em performance, fidelização e lifetime value.
• Analisar profundamente a base de usuários, extraindo insights relevantes para personalizar campanhas e jornadas.
• Comandar a automação de marketing, garantindo a entrega da mensagem certa, no momento certo, para o público certo.
• Planejar e executar campanhas multicanal (e-mail, SMS, push, in-app.) com foco em conversão, retenção e reativação.
• Segmentar, testar, refinar. E repetir. Sempre com o cliente no centro e performance como norte.
• Integrar com times de Marketing, Produto, Dados e Atendimento para entregar uma experiência fluida e inesquecível para o usuário.
• Trazer inovação, pensar fora da caixa e manter a operação atualizada com as principais tendências do mercado.

Requisitos

• Formação em Marketing, Administração, Engenharia, Sistemas ou áreas relacionadas.
• Experiência sólida com CRM, marketing digital e automação.
• Hands on em plataformas como Salesforce, HubSpot, RD Station, Smartico, Sendgrid ou similares.
• Análise e domínio de ferramentas como Google Analytics, Power BI, Tableau, entre outros.
• Visão estratégica de segmentação, retenção e funis de jornada.
• Boa comunicação, capacidade de liderança e espírito colaborativo.

Vai Marcar Pontos Se Tiver

• Experiência prévia nos setores de apostas, iGaming ou entretenimento digital.
• Conhecimento ou experiência anterior com as plataformas Smartico e Sendgrid.
• Ter trabalhado com Google Analytics e Power BI será considerado um diferencial.
• Vivência com estratégias de gamificação, programas de fidelidade e iniciativas de engajamento contínuo.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Other

Industries

• Human Resources Services

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Join to apply for the CRM Administrator role at Pipefy

We are a collective group of fearless people with a clear purpose: to empower professionals around the world through intelligent workflow automation software. Since our founding in 2015, we have put people at the center of everything we do, with more than 450 people across 7 countries working remotely or in a hybrid model to support over 3,000 companies using Pipefy in more than 180 countries.

As a CRM Analyst at Pipefy, you will play a pivotal role in leading process design, focusing on providing solutions in Salesforce, HubSpot and other sales and marketing tools. This role is crucial in ensuring that we use tools effectively to inform strategies, optimize operations, and foster a deep understanding of our market and customers.

• Collaborate with internal stakeholders to understand their needs and priorities, and develop a strategic roadmap for the CRM platform.
• Develop components, interfaces and applications.
• Oversee the configuration, customization, and administration of CRM, ensuring optimal performance and user experience.
• Implement best practices for data management, user adoption, and system governance.

• Bachelor’s degree in Computer Science, Information Technology, Business Administration, or related field.
• Experience as a Salesforce/HubSpot Administrator or similar role, with demonstrated experience by certification.
• Strong understanding of Salesforce architecture, data model, and security model.
• Good understanding about OOP applied to Apex.
• Ability to work independently and manage multiple priorities in a fast-paced environment.
• Fluent English speaker to work with a global team is a must.

• Seniority level: Not Applicable
• Employment type: Full-time
• Job function: Information Technology
• Industries: Software Development

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Overview

Join the Pioneer Crypto Brand in the Philippines! Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services. Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

We are seeking a proactive CRM Specialist to join our marketing team remotely on a temporary 3-month contract, with the potential to extend up to 1 year. The successful candidate will manage and optimize customer engagement strategies, oversee the customer journey, ensure data-driven decision-making, and provide regular reports and insights to the Head of Marketing in Brazil.

• Manage customer journeys, including onboarding, retention, and reactivation
• Execute email, push, and SMS campaigns accurately and on time
• Maintain data quality and segmentation for targeted campaigns
• Monitor and report key performance indicators such as open rates, CTR, conversions, churn, and LTV
• Provide actionable insights and recommendations to the Head of Marketing in Brazil
• Collaborate with Marketing, Product, and Growth teams across time zones
• Continuously optimize campaigns to improve performance

• Experience with CRM platforms such as Braze, HubSpot, Salesforce, LeadConnector and/or Homio
• Experience in crypto products, exchanges, blockchain protocols, or digital assets
• Fluent in Portuguese and English; Spanish is a plus
• Proactive, results-oriented, and able to work independently
• Able to follow instructions and collaborate effectively within a team
• Willing to go beyond basic responsibilities
• Flexible to work across global time zones, including collaboration with Asia

Join the Coins Team Now! Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.

Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.

A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.

• Not Applicable

• Full-time

• Other

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Do you dream of an exciting Marketing role where your work will have a real impact on young people’s futures?

EF Language Abroad is seeking a knowledgeable, hands-on and sales-drivenCRM Analyst to elevate our program to the next level. Based in ourSão Paulo office and reporting to theMarketing Coordinator .

The CRM Analyst will play a critical role in boosting our conversion rates by enhancing direct communication strategies with our database. This position is responsible for designing and executing targeted, data-driven campaigns that strengthen customer engagement and drive business growth.

Your main responsibilities are:

• Develop, implement, and optimize email marketing and WhatsApp journeys and campaigns using the Salesforce stack, aligned with various existing touchpoints, while leveraging expertise in operationalizing and optimizing AI platforms to enhance campaign performance and personalization.
• Design and execute promotional, transactional, and lifecycle email campaigns.
• Segment database based on customer behavior, demographics, and engagement data to deliver targeted messaging.

• Create and manage the content calendar, ensuring timely and relevant communication with our audience.
• Design and implement personalized campaigns that align with business objectives and customer needs.
• Craft compelling subject lines, copy, and calls to action (CTAs) to drive engagement and conversions.

• Analyze email campaign performance, including open rates, click-through rates, bounce rates, events generating conversions, and conversions.
• Conduct A/B testing on subject lines, email design, copy, and imagery to continuously improve results.
• Provide insights and recommendations for improving email marketing strategy and content based on performance data.

• Detailed insider knowledge of the market
• B2C marketing experience and working for a fast-paced growth company, preferably international and in a service-oriented sector. Experience in Tourism/Educational sector is preferred.
• A bachelor’s degree or equivalent, preferably in marketing, hospitality industry or a related discipline.
• Fluency in both written and spoken Portuguese and English.
• Ability to work under pressure,multi-task, and possess outstanding organization skills.
• Exceptional interpersonal skills and communication skills, so as to be able to deal with a variety of stakeholders.
• Ability to work as part of a team as well as to drive and motivate others.

More than just a job, we offer a lifestyle. Enjoy performance-based bonuses, a welcoming international environment, and a young, energetic, and collaborative team. You'll have growth opportunities through training and seminars, plus the chance to travel internationally to attend events and visit our campuses. We value your efforts and aspirations, offering real professional development opportunities. Make a real impact by helping to break down language, cultural, and geographical barriers through education. Plus, fun activities like social events, parties, and sports.

About EF Education First

At EF we believe that the world is better when people try to understand one another. Since 1965, we have helped millions of people see new places, experience new cultures, and learn new things about the world and about themselves. Our culturally immersive education programs focused on language, travel, cultural exchange, and academics turn dreams into international opportunities.

When you join EF, you join a multicultural and diverse community working across more than hundreds of schools and offices in 50 countries, all with one shared mission of opening the world through education. Whoever you are, whatever you are passionate about—we welcome you and want you to bring that to work every day. EF is proud to be an equal opportunity employer, and we are committed to inclusion and belonging across race, ethnicity, gender, age, religion, caste, parental status, identity, experience and everything else that makes you unique.

Founded in Sweden in 1965, EF has schools and offices around the world, including hubs in Boston, London, São Paulo, Tokyo, Zürich, and more. Learn more at .

EF is committed to safeguarding and promoting the well-being of children, young people, and vulnerable adults. All candidates go through a rigorous screening and evaluation as part of our recruitment process.

Want to learn more about life at EF? Follow us on social.

Overview

Join the Pioneer Crypto Brand in the Philippines! Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services. Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

We are seeking a proactive CRM Specialist to join our marketing team remotely on a temporary 3-month contract, with the potential to extend up to 1 year. The successful candidate will manage and optimize customer engagement strategies, oversee the customer journey, ensure data-driven decision-making, and provide regular reports and insights to the Head of Marketing in Brazil.

• Manage customer journeys, including onboarding, retention, and reactivation
• Execute email, push, and SMS campaigns accurately and on time
• Maintain data quality and segmentation for targeted campaigns
• Monitor and report key performance indicators such as open rates, CTR, conversions, churn, and LTV
• Provide actionable insights and recommendations to the Head of Marketing in Brazil
• Collaborate with Marketing, Product, and Growth teams across time zones
• Continuously optimize campaigns to improve performance

• Experience with CRM platforms such as Braze, HubSpot, Salesforce, LeadConnector and/or Homio
• Experience in crypto products, exchanges, blockchain protocols, or digital assets
• Fluent in Portuguese and English; Spanish is a plus
• Proactive, results-oriented, and able to work independently
• Able to follow instructions and collaborate effectively within a team
• Willing to go beyond basic responsibilities
• Flexible to work across global time zones, including collaboration with Asia

Join the Coins Team Now! Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.

Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.

A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.

• Not Applicable

• Full-time

• Other

Referrals increase your chances of interviewing at Coins.ph by 2x

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Overview

Join the Pioneer Crypto Brand in the Philippines! Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services. Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

We are seeking a proactive CRM Specialist to join our marketing team remotely on a temporary 3-month contract, with the potential to extend up to 1 year. The successful candidate will manage and optimize customer engagement strategies, oversee the customer journey, ensure data-driven decision-making, and provide regular reports and insights to the Head of Marketing in Brazil.

• Manage customer journeys, including onboarding, retention, and reactivation
• Execute email, push, and SMS campaigns accurately and on time
• Maintain data quality and segmentation for targeted campaigns
• Monitor and report key performance indicators such as open rates, CTR, conversions, churn, and LTV
• Provide actionable insights and recommendations to the Head of Marketing in Brazil
• Collaborate with Marketing, Product, and Growth teams across time zones
• Continuously optimize campaigns to improve performance

• Experience with CRM platforms such as Braze, HubSpot, Salesforce, LeadConnector and/or Homio
• Experience in crypto products, exchanges, blockchain protocols, or digital assets
• Fluent in Portuguese and English; Spanish is a plus
• Proactive, results-oriented, and able to work independently
• Able to follow instructions and collaborate effectively within a team
• Willing to go beyond basic responsibilities
• Flexible to work across global time zones, including collaboration with Asia

Join the Coins Team Now! Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.

Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.

A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.

• Not Applicable

• Full-time

• Other

Referrals increase your chances of interviewing at Coins.ph by 2x

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.