898 Empregos para Social analytics - São Paulo

Descrição da Vaga

Estamos em busca de um(a) Social Media criativo(a), organizado(a) e antenado(a) nas tendências digitais para integrar nossa equipe. O(a) profissional será responsável por planejar, criar e gerenciar conteúdos para as redes sociais, buscando engajamento e fortalecimento da nossa marca no ambiente digital.

• Planejamento estratégico para redes sociais (Instagram, Facebook, TikTok, LinkedIn, etc.);
• Criação de conteúdo (textos, imagens, vídeos e reels) em parceria com designers ou de forma independente;
• Gerenciamento e monitoramento de publicações e interações nas redes;
• Análise de métricas e geração de relatórios para acompanhar resultados;
• Identificação de tendências e oportunidades para ampliar alcance e engajamento;
• Desenvolvimento de calendário editorial alinhado às campanhas da empresa;
• Realização de pesquisas para entendimento do público-alvo.

• Experiência anterior na função ou portfólio relevante;
• Conhecimento em ferramentas como Canva, Photoshop, Illustrator ou similares;
• Familiaridade com plataformas de gestão de redes sociais (Hootsuite, mLabs, Buffer, etc.);
• Capacidade de análise de métricas (Google Analytics, Meta Business Suite, TikTok Analytics, etc.);
• Excelente comunicação escrita e criatividade;
• Organização e habilidade para gerenciar múltiplas tarefas;
• Interesse em tendências e cultura digital.
• Conhecimento básico em edição de vídeo (Premiere, CapCut, etc.);

• Experiência com campanhas pagas (Google Ads, Meta Ads);
• Noções de SEO para redes sociais;
• Experiência com copywriting ou storytelling;

Estamos em busca de um(a) Social Media criativo(a), organizado(a) e antenado(a) nas tendências digitais para integrar nossa equipe. O(a) profissional será responsável por planejar, criar e gerenciar conteúdos para as redes sociais, buscando engajamento e fortalecimento da nossa marca no ambiente digital.

• Planejamento estratégico para redes sociais (Instagram, Facebook, TikTok, LinkedIn, etc.);
• Criação de conteúdo (textos, imagens, vídeos e reels) em parceria com designers ou de forma independente;
• Gerenciamento e monitoramento de publicações e interações nas redes;
• Análise de métricas e geração de relatórios para acompanhar resultados;
• Identificação de tendências e oportunidades para ampliar alcance e engajamento;
• Desenvolvimento de calendário editorial alinhado às campanhas da empresa;
• Realização de pesquisas para entendimento do público-alvo.

• Experiência anterior na função ou portfólio relevante;
• Conhecimento em ferramentas como Canva, Photoshop, Illustrator ou similares;
• Familiaridade com plataformas de gestão de redes sociais (Hootsuite, mLabs, Buffer, etc.);
• Capacidade de análise de métricas (Google Analytics, Meta Business Suite, TikTok Analytics, etc.);
• Excelente comunicação escrita e criatividade;
• Organização e habilidade para gerenciar múltiplas tarefas;
• Interesse em tendências e cultura digital.
• Conhecimento básico em edição de vídeo (Premiere, CapCut, etc.);

• Experiência com campanhas pagas (Google Ads, Meta Ads);
• Noções de SEO para redes sociais;
• Experiência com copywriting ou storytelling;

Não Informado

Company's clients include major global brands and agencies. It has been successfully operating in the CIS region and is currently expanding to international markets, including Brazil. We are looking for a Country Manager with a background in sales and marketing to launch the product in the Brazilian market.

The role is based in São Paulo.

• Launching and developing sales and brand awareness in Brazil
• Building an effective client acquisition system
• Onboarding new clients through active outreach, partnerships, and marketing campaigns
• Managing local company operations (financial, legal, administrative, etc.)
• Coordinating the work of the internal marketing team (PR, targetologist, etc.)

• Higher education
• 5+ years of experience in sales and/or marketing (preferably in marketing or digital agencies or in marketing solutions sales)
• Rich network in the local marketing and digital community in Brazil
• English - Intermediate or higher
• Proactive, dynamic, and results-oriented approach

• Great product, professional team, lack of bureaucracy
• International fast-developing company
• Remote work from São Paulo

Os interessados devem se candidatar através do portal Caderno Nacional.

Join to apply for the Performance Marketing Specialist role at TRACTIAN ?

Join to apply for the Performance Marketing Specialist role at TRACTIAN ?

Why join us

TRACTIAN is transforming the industrial world by empowering frontline maintenance workers to achieve more. We’ve fused cutting-edge hardware with innovative software into one powerful platform, disrupting legacy systems and delivering smarter, faster solutions for our clients.

Why join us

TRACTIAN is transforming the industrial world by empowering frontline maintenance workers to achieve more. We’ve fused cutting-edge hardware with innovative software into one powerful platform, disrupting legacy systems and delivering smarter, faster solutions for our clients.

At TRACTIAN, you'll break boundaries, question convention, and collaborate with top talent to drive real change. As a part of our growth-stage startup, you’ll work alongside the founders, shaping the vision, products, and experiences that will define the future of industrial tech.

Marketing at TRACTIAN

Tractian is revolutionizing industrial asset management with advanced B2B SaaS solutions that drive operational reliability and efficiency. Our high-ticket focus requires a strategic and results-driven marketing approach to generate and capture qualified opportunities that translate into measurable revenue impact.

What Will You Do

As a Performance Specialist, your role is centered on driving lead generation and revenue through expert management of paid media campaigns (Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads (Bing), and related). You'll focus on meticulously crafting and optimizing campaigns across various channels, utilizing advanced targeting and data-driven strategies to enhance lead acquisition and conversion rates. Your expertise in A/B testing, ROI analysis, and budget management will be crucial in continually refining campaigns for maximum efficiency and profitability, directly contributing to the company's revenue growth.

Responsibilities

• Develop, execute, and analyze comprehensive performance marketing strategies across various digital channels (Earned, Paid, and Owned), including Paid Search, Paid Social, Retargeting, Paid Influencers, Content Promotion, Display Ads, and related.
• Plan, create, and optimize high-converting digital ad campaigns that align with business goals, utilizing A/B testing and data analysis to enhance conversion rate continuously.
• Employ advanced targeting techniques to reach specific audience segments, leveraging customer data, demographics, and behavioral insights to maximize campaign effectiveness.
• Manage advertising budgets effectively, monitor spending, and allocate resources to campaigns that deliver the best returns, ensuring ROI goals are met and exceeded.
• Utilize analytics platforms to monitor campaign performance metrics such as click-through rates, conversion rates, CPA, and return on ad spend (ROAS).
• Collaborate closely with creative teams to develop compelling ad creatives, landing pages, and ad copy that drive engagement and conversions.
• Collaborate closely with Sales teams to follow and collaborate to the Revenue Goals
• Create, analyze, and interpret data to provide actionable insights and recommendations for improving campaign performance and overall marketing strategy.
• Collaborate cross-functionally with other marketing teams, product teams, and data analysts to align performance marketing efforts with broader business objectives.
• Develop and execute integrated cross-channel and omnichannel strategies, aligning digital and offline media for consistent brand engagement.
  
  
  

• Experience: 5+ years in Demand Generation or Performance Marketing within high-ticket B2B SaaS, with a proven track record of driving revenue and achieving pipeline goals.
• Bachelor's degree in Engineering, Marketing, Business, or a related field; advanced degree preferred.
• Exceptional project management skills, capable of managing multiple campaigns, priorities, and stakeholders simultaneously.
• 4+ years of relevant experience in performance marketing, with a proven track record of planning and executing successful campaigns that deliver quantifiable results.
• Advanced knowledge in utilizing performance marketing platforms such as Google Ads, Facebook Ads, LinkedIn Ads, TikTok Ads, Programmatic Ads, and other relevant tools.
• Revenue Focus: Deep understanding of SQL conversion, CAC, ROI, and high-ticket sales cycles, ensuring alignment of marketing efforts with revenue objectives.
• Multitouch Attribution: Proven ability to measure, track, and optimize channel performance to maximize overall marketing impact.
  
  
  

• Google Ads and Google Analytics certifications.
• Experience with e-commerce performance marketing and optimizing for online sales.
• Proficiency in using marketing automation tools for campaign management and optimization.
• Previous experience with international or multilingual performance marketing campaigns
• SEO and Google Ads: Demonstrated success in optimizing SEO and Google Ads campaigns, efficiently managing budgets to maximize ROI.
• Technical Skills: Proficient in CRM and marketing automation tools, leveraging data to inform and execute strategic marketing decisions.
  
  
  

• Competitive salary and stock options
• Optional fully funded English / Spanish courses
• 30 days of paid annual leave
• Education and courses stipend
• Employee Giving
• Earn a trip anywhere in the world every 4 years
• Up to R$1.000/mo for meals and remote work allowance
• Health plan with national coverage and without coparticipation
• Dental Insurance: we help you with dental treatment for a better quality of life.
• Gympass and Sports Incentive: R$300/mo extra if you practice activities
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing
• Industries Software Development

Referrals increase your chances of interviewing at TRACTIAN ? by 2x

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Marketing at TRACTIAN

Tractian is revolutionizing industrial asset management with advanced B2B SaaS solutions that drive operational reliability and efficiency. Our high-ticket focus requires a strategic and results-driven marketing approach to generate and capture qualified opportunities that translate into measurable revenue impact.

What will you do

As a Performance Specialist, your role is centered on driving lead generation and revenue through expert management of paid media campaigns (Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads (Bing), and related). You'll focus on meticulously crafting and optimizing campaigns across various channels, utilizing advanced targeting and data-driven strategies to enhance lead acquisition and conversion rates. Your expertise in A/B testing, ROI analysis, and budget management will be crucial in continually refining campaigns for maximum efficiency and profitability, directly contributing to the company's revenue growth.

• Develop, execute, and analyze comprehensive performance marketing strategies across various digital channels (Earned, Paid, and Owned), including Paid Search, Paid Social, Retargeting, Paid Influencers, Content Promotion, Display Ads, and related.
• Plan, create, and optimize high-converting digital ad campaigns that align with business goals, utilizing A/B testing and data analysis to enhance conversion rate continuously.
• Employ advanced targeting techniques to reach specific audience segments, leveraging customer data, demographics, and behavioral insights to maximize campaign effectiveness.
• Manage advertising budgets effectively, monitor spending, and allocate resources to campaigns that deliver the best returns, ensuring ROI goals are met and exceeded.
• Utilize analytics platforms to monitor campaign performance metrics such as click-through rates, conversion rates, CPA, and return on ad spend (ROAS).
• Collaborate closely with creative teams to develop compelling ad creatives, landing pages, and ad copy that drive engagement and conversions.
• Collaborate closely with Sales teams to follow and collaborate to the Revenue Goals
• Create, analyze, and interpret data to provide actionable insights and recommendations for improving campaign performance and overall marketing strategy.
• Collaborate cross-functionally with other marketing teams, product teams, and data analysts to align performance marketing efforts with broader business objectives.
• Develop and execute integrated cross-channel and omnichannel strategies, aligning digital and offline media for consistent brand engagement.

• 5+ years in Demand Generation or Performance Marketing within high-ticket B2B SaaS, with a proven track record of driving revenue and achieving pipeline goals.
• Bachelor's degree in Engineering, Marketing, Business, or a related field; advanced degree preferred.
• Exceptional project management skills, capable of managing multiple campaigns, priorities, and stakeholders simultaneously.
• 4+ years of relevant experience in performance marketing, with a proven track record of planning and executing successful campaigns that deliver quantifiable results.
• Advanced knowledge in utilizing performance marketing platforms such as Google Ads, Facebook Ads, LinkedIn Ads, TikTok Ads, Programmatic Ads, and other relevant tools.
• Revenue Focus: Deep understanding of SQL conversion, CAC, ROI, and high-ticket sales cycles, ensuring alignment of marketing efforts with revenue objectives.
• Multitouch Attribution: Proven ability to measure, track, and optimize channel performance to maximize overall marketing impact.

• Google Ads and Google Analytics certifications.
• Experience with e-commerce performance marketing and optimizing for online sales.
• Proficiency in using marketing automation tools for campaign management and optimization.
• Previous experience with international or multilingual performance marketing campaigns
• SEO and Google Ads: Demonstrated success in optimizing SEO and Google Ads campaigns, efficiently managing budgets to maximize ROI.
• Technical Skills: Proficient in CRM and marketing automation tools, leveraging data to inform and execute strategic marketing decisions.

Competências:

• Liderança
• Gestão de conflitos
• Relacionamento
• Negociação
• Orientação ao cliente e resultado
• Visão sistêmica

Habilidades necessárias:

• Conhecimento em Marketing de Conteúdo
• Inbound Marketing
• Inside Sales
• Mídia Digital
• Google Analytics
• Geração de Leads
• Planejamento Estratégico.

O que faz:

• Responsabiliza-se pelo relacionamento, atendimento das demandas e necessidades do cliente.
• Responsabiliza-se pela concepção das estratégias de campanha.
• Responsabiliza-se pela gestão de resultado dos projetos.
• Responsabiliza-se pela transferência de know-how para o time e clientes.

Como faz:

• Através da compreensão das necessidades dos clientes via realização de reuniões e direcionamento das demandas para os gestores de projetos.
• Analisando o contexto e criando planos de ação com foco no alcance dos objetivos.
• Através do relacionamento com os clientes da empresa, e do monitoramento das entregas conforme critérios de aceite e qualidade estabelecidos.
• Através da realização de reuniões, palestras e workshops.

Porque faz:

• Visando otimizar os esforços operacionais e consequentemente aprimorar os resultados das iniciativas.
• Visando trazer direcionamento e clareza, segurança e organização ao time e cliente.
• Visando otimizar as métricas do projeto.
• Visando trazer novos conteúdos para o time e apoiar o cliente.

Join to apply for the Senior IT Analyst – Social Media & Marketing Technology role at Kenvue

2 days ago Be among the first 25 applicants

Join to apply for the Senior IT Analyst – Social Media & Marketing Technology role at Kenvue

Kenvue Is Currently Recruiting For A:

Senior IT Analyst – Social Media & Marketing Technology

Kenvue Is Currently Recruiting For A:

Senior IT Analyst – Social Media & Marketing Technology

What We Do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S and BAND-AID that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role Reports To:

Technology Product Sr Mgr Social

Location:

Latin America, Brazil, Sao Paulo, Sao Paulo

Work Location:

Hybrid

What You Will Do

Kenvue is currently recruiting for:

Senior IT Analyst – Social Media & Marketing Technology

Who We Are

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S and BAND-AID that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

What You Will Do:

The Senior IT Analyst – Social Media & Marketing Technology is responsible for developing and implementing social media strategies that align with the company's global brand and business objectives.

Key Responsibilities

• Develop and implement social media strategies that align with the company's global brand and business objectives.
• Analyze social media data to identify trends, insights, and opportunities for improvement.
• Collaborate with cross-functional teams to ensure social media campaigns are integrated with other marketing initiatives.
• Stay up-to-date with the latest social media trends, tools, and technologies to ensure the company's social media presence remains innovative and competitive.
• Manage and monitor the company's social media accounts, including content creation, scheduling, and community management.
• Provide guidance and support to regional social media teams to ensure consistency in messaging and branding across all global social platforms.
• Identify and evaluate technology enablers that support continuous improvement within business processes.
• Research, identify and promote technology solutions that enable business objectives.
• Develop task estimates, activity plans, forecasts, and project estimates associated with assigned functional area(s).
• Recommend cost-saving solutions and implementation plans.
• Investigate complex system problems to identify causes for shortfalls, user needs, and corollary factors and prepare situation analysis.
• Monitor quality standards, business requirements, time constraints, and budgetary resources within projects.
• Provide status reports, progress reports, and documentation to information technology and business partners.
• Support operations by ensuring orders are placed, updating vendor contracts, and solving day-to-day technology-based business issues.
• Collaborate with business users and project managers to define technical requirements.
• Process employee suggestions and ideas for process improvement.
• Track system development and improvements and interpret changes for programming staff and other functional areas.
• Stay up-to-date with emerging trends and technologies in social media platforms and provide recommendations for adoption.
  
  

• Bachelor's degree in Information Technology, Information Systems or a related field.
• 6-8 years of experience in social media management, preferably in a global or multi-national organization.
• Experience in Sprinklr solutions is highly desirable.
• Experience in Influencer solutions is highly desirable.
• Proven track record of developing and executing successful social media campaigns that drive engagement, brand awareness, and business results.
• Strong analytical skills with the ability to interpret data and draw actionable insights.
• Excellent communication skills with the ability to collaborate effectively with cross-functional teams and stakeholders.
• Experience with social media management tools and platforms, such as Hootesuite, Sprout Social, Traackr, or CreatorIQ.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
  
  

• 6-8 years of relevant work experience in IT, with a focus on social media platforms.
• Experience working in large and global enterprises is desirable.
• Proficiency in programming languages such as Java, Python, R, Scala.
• Experience in Agile/Scrum methodologies.
• Strong analytical and problem-solving skills.
• Proficiency in Word, Excel, PowerPoint, SharePoint, and other MS office tools.
• Excellent verbal and written communication skills.
• Advanced verbal and written skills in English.
  
  

• Competitive Benefit Package
• Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More!
• Learning & Development Opportunities
• Employee Resource Groups
• This list could vary based on location/region
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Information Technology
• Industries Personal Care Product Manufacturing

Referrals increase your chances of interviewing at Kenvue by 2x

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• Plan, execute, and manage paid media/performance campaigns (Google Ads, Meta Ads, affiliates), ensuring budgets and strategies align with the local sales team's objectives.
• Implement and evolve SEO strategies for e-commerce (technical, on-page, product feed) to increase organic traffic and revenue share.
• Design and manage marketing automation flows integrated with CRM, segmenting audiences by behavior, lifetime value (LTV), and funnel stage.
• Daily monitor critical KPIs (CTR, CPA, conversion rate, ROAS, LTV) and conduct A/B tests and optimizations for continuous improvement.

It would be WOW if you had:

• Digital Marketing for e-commerce – with a focus on performance marketing aimed at online product sales (mainly customer-focused).
• Creativity, Analytical thinking, Organization, Proactivity
• Higher Education:Engineering, Marketing, Business Administration, Economics, Advertising, and related fields
• Experience with Online Content Management (CMS) tools, e-commerce platforms, and Google Tag Manager are a plus.

Please send your resume in English

Being part of a leading and well-positioned company, together we'll make an impact and achieve a cleaner world. At Kärcher, contributing to a better tomorrow is important, which is why we look for people with the same purpose. We take responsibility for our people, the environment, and our society.

You'll receive an attractive compensation package.

Together for a clean world.

At Kärcher, a team of 15,330 people in 80 countries is working together to make the world a cleaner place. As a family company with a focus on sustainability, we firmly believe that the important things in life need extra care to ensure they stand the test of time and preserve their value in future too. We offer WOW solutions around the world for cleaning and care. In the everyday and in the extraordinary. With WOW products and WOW services.

Join to apply for the Digital Marketing Lead, LATAM role at Unlimit

Join to apply for the Digital Marketing Lead, LATAM role at Unlimit

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About Unlimit

Founded in 2009, Unlimit is a global fintech company with 16 offices all over the world and more than 400 employees, that offers a large portfolio of financial services - from acquiring (